DATA SCIENCE & SEO
TRAINING 2018

2 days to level up your SEO

Days
Hours
Minutes
Seconds
WHEN
November 29th–30th, 2018
WHERE
Marseille, France (French session)
ABOUT US
About Training
01.
1. Who We Are?

Rémi Bacha (head of SEO at OVH) and Vincent Terrasi (head of Data at OVH) share next-level SEO strategies based on data science methods in their blogs and conferences. Since years, they study Big data and Machine learning, to finally create in 2016 the “Data SEO” : the new SEO world.

02.
2. What We Do?

Google is already using artificial intelligence technologies to classify results with Rankbrain and others major updates. It’s time to upgrade SEO to better apprehend it! This is what we do everyday in our job and this is exactly what you will learn at DATA SEO LABS.

03.
3. Our Goals

Our challenge is to get you (Digital Marketer) into the world of data science : R programming, APIs & big data, even if you are a newbee. We will show you new ways to automate SEO tasks, save time and improve the probability of success of your actions through machine learning.

0
Skills to developp
0
Dedicated Teachers
0
Seats
EVENTS TIMELINE
Training Schedule
Breakfast

Gluten free and Vegan friendly

9:00 am – 9:30 am

Data SEO Concepts

The new data driven SEO approach, last Google algorithm updates (focus on Rankbrain and AI)

9:30 am – 10:00 am

R first steps and R Studio

Using R for SEO, R language syntax and structure, R Studio interface discovery

10:00 am – 10:45 am

The R Programming basics & use of API

Variables, functions, loops in R. Getting data from SEO tools APIs (Search Console, Google Analytics, Majestic SEO, etc.)

10:45 am – 12:30 pm

Pause

12:30 pm – 2:00 pm

Manipulate big data with R

Essential methods to clean, transform and manipulate data using R

2:00 pm – 3:30 pm

Pause

3:30 pm – 3:45 pm

Data visualisation

Most used kinds of dataviz in R (scatter Plot, histogram, Bar, etc)

3:45 pm – 5:30 pm

Breakfast + Day 1 recap

Gluten free and Vegan friendly

9:00 am – 9:30 am

Statistics for non statisticians

Correlation, Regression, Confidence Intervals, Time Series decomposition, Sampling Techniques

9:30 am – 10:30 am

Machine learning part 1

Get Into Machine Learning Without Any Prior Tech: Machine learning applications and techniques, prediction and classification algorithms.

10:30 am – 11:30 pm

Build Data Science project with Dataiku

Dataiku concepts and best practices. Productivity boosting, R Recipe, Data Manipulation

11:30 pm – 12:30 pm

Pause

12:30 pm – 2:00 pm

Machine learning part 2

Building and cleaning a dataset from several SEO sources using API. Predict Google Rankings with machine learning

2:00 pm – 4:30 pm

Optional: Data SEO Certificate of Competences

Lets review all you have learned during the last 2 days and pass the final exam to show your new competences.

4:30 pm – 5:30 pm

PRICING TABLE
Buy Tickets
DAY 1 + DAY 2 (BASIC PACK)
890€ / person
Breakfasts
Day 1 program : Data SEO concepts, R Language, R Studio, SEO APIs, Big Data Manipulation, Data Visualisation
Day 2 program: Statistics, Clusterisation, Time Series, Dataiku, Machine Learning, Ranking Prediction
BEST
DAY 1 + DAY 2 + CERTIFICATION
990€ / person
Breakfasts
Day 1 program : Data SEO concepts, R Language, R Studio, SEO APIs, Big Data Manipulation, Data Visualisation
Day 2 program: Statistics, Clusterisation, Time Series, Dataiku, Machine Learning, Ranking Prediction
Data SEO Certificate of Competences
TEAM MEMBERS
Our Speakers
remi bacha
RÉMI BACHA
Head of SEO @OVH
remibacha.com
vincent terrasi
VINCENT TERRASI
Head of Data @OVH
data-seo.com
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